Skip to main content

Pizza Express' Capital Restructuring


Pizza Express, a casual dining chain, are facing growing problems with their capital structure causing real concern for the company’s future (The Financial Times, 2019a). Capital Structure is simply, ‘the mix of securities and financing sources used by corporations to finance real investment’ (Myers, 2001).The main research conducted into capital structure focuses on the debate of debt vs equity and tries to establish the optimal ratio between the two types of finance (if one even exists) (Myers, 2001). This week’s blog will look at the case of Pizza Express as their current capital structure is causing concerns for bondholders (The Financial Times, 2019a). Also, this week’s blog will look at possible reasons why Pizza Express have chosen the capital structure they currently have and compare this to relevant theories of capital structure whilst also looking at possible solutions to improve their current financial situation.

Pizza Express have undergone some difficult times in recent years as high street stores and restaurants close at an alarming rate due to the growing competition of online retailers and food delivery services (The Financial Times, 2019a). The recent collapse of Thomas Cook leaves 563 empty stores on the high street, demonstrating the decline of high street retailers and restaurants (The Financial Times, 2019a). Pizza Express are owned by a private equity firm, Hony Capital, and all their finance is raised through the issue of bonds (a form of debt) (The Financial Times, 2019a). Pizza Express’ current net debt stands at an astonishing £1.1 billion (The Financial Times, 2019a).

Pizza Express’ annual report 2018. Source: Pizza Express Annual Report and Financial Statements 2018


To make matters worse, Pizza Express currently has a debt to EBITDA (earnings before interest, tax, depreciation and amortisation) ratio of 14:1. This means Pizza express has 14 times more debt than EBITDA (The Financial Times, 2019a). It is for this reason that Bondholders in Pizza Express are urging the company to rethink their Capital Structure in order to preserve the future of the business (The Financial Times, 2019a). If there are safer and more sustainable capital structures for companies to adopt, then we can ask, why have Pizza Express opted to rely solely on debt finance in their capital structure?

One such answer to the question above is the argument that debt is cheaper than equity and so using debt as a form of finance will reduce a company’s WACC (Weighted Average Cost of Capital). In Modigliani and Miller’s (1963) revised model of the cost of capital they argue that, due to the tax shield companies receive when paying back debt, a company’s WACC can be reduced by taking on more debt and less equity, making debt finance more attractive for a company. This contradicts Modigliani and Miller’s (1958) original model which stated there was no optimal ratio between debt/equity because the share price would change to reflect the increase/decrease in a company’s gearing level and so the cost of equity would increase if more debt was taken on and vice versa, meaning there would be no change to the company’s WACC. If we apply Modigliani and Miller’s (1963) revised model of the cost of capital to Pizza Express, then Pizza Express should have gained an advantage by taking on more debt as this is a cheaper form of finance. If this is the case, why are bondholders calling for a debt restructuring? (The Financial Times, 2019a).

There is another theory of the cost of capital commonly known as the trade-off theory (Stretcher & Johnson, 2011). Although this is like the revised model from Modigliani and Miller (1963) with respect that having more debt as opposed to equity will decrease a company’s WACC, it considers the dangers of taking on too much debt (Stretcher & Johnson, 2011). The trade-off model shows that as a company takes on a higher percentage of debt, they become financially distressed due to the large interest payments the company is obliged to pay back (Stretcher & Johnson, 2011).


Trade-Off Model - Firms Value on the Y-axis and debt ratio on the X-axis. Source: Stretcher & Johnson, 2011. 

This is where the negatives to debt finance come into play. Companies are obligated to pay back loans, bonds and other forms of debt finance in full and with interest whereas there is no obligation to pay shareholders dividends, making equity less risky (Stretcher & Johnson, 2011). If we apply the trade-off model to Pizza Express, it becomes apparent why the bondholders are calling for Pizza Express to change their Capital Structure.


Pizza Express desperately need to find a way to reduce their £1.1 billion net debt in order to become more financially stable (The Financial Times, 2019a). One option for Pizza Express to try and reduce their debt is to sell off some of their assets. This would be in the form of some of their 480 sites across the UK (The Financial Times, 2019a). However, this would be good for the short term as it would generate revenue but negative for their long-term value as they will lose out on further income through the sites they sell. Although, with only 95% of their restaurants in the UK and Ireland currently profitable there would be 24 non-profitable sites which could be sold (The Financial Times, 2019b). However, this will most likely fall short in reducing their debt to a reasonable level as there current £1.1 billion net debt amounts to roughly £1.6 million per restaurant which, according to the Financial Times (2019a), is much larger than the value of each restaurant itself.  Another option for Pizza Express could be a debt-for-equity swap in which bondholders could exchange their loans for shares in Pizza Express (The Financial Times, 2019c). Some bondholders have even offered to put more money into Pizza Express if this were to be the outcome of the capital restructuring (The Financial Times, 2019c). There isn’t much of an option for Pizza Express to go public and try and raise money through the sale of shares as calculations from The Financial Times (2019c) estimates Pizza Express’ ‘£1.1bn in net debt easily exceeds estimates of its equity value.’

As issuing shares isn’t really an option for Pizza Express, the main options to consider are the sale of assets or a debt-for-equity swap. Both would succeed in reducing the company’s eye-watering amount of debt however both have opportunity costs to consider. The sale of assets would provide short term monetary gain which could be used to reduce their debt. However, this is at the expense of long-term value and income which could hinder Pizza Express’ future success. The debt-for-equity swap would eliminate large portions of the debt whilst also providing fresh investment for the company to use to grow. However, this would be at the cost of control as the current bondholders would become shareholders in the company and so a lot of control would be lost. Personally, I think the best option is the debt-for-equity swap as the sale of assets wouldn’t reduce the debt enough as the debt is just too large. Also, the debt-for-equity swap would solve a large portion of the debt problem whilst also providing Pizza Express with fresh investment. Unfortunately for Pizza Express, this appears to be the only viable option at this moment in time.

Reference List

Modigliani, F., & Miller, M. H. (1958). The cost of capital, corporation finance and the theory of investment. The American economic review, 261-297.

Modigliani, F., & Miller, M. H. (1963). Corporate income taxes and the cost of capital: a correction. The American economic review, 433-443.

Myers, S. (2001). Capital Structure. Journal Of Economic Perspectives, 15(2), 81-102. doi: 10.1257/jep.15.2.81

Pizza Express. (2018). Annual Report and Financial Statements 2018. Retrieved from https://corporate.pizzaexpress.com/~/media/Files/P/Pizza-Express/documents/2018-annual-report.pdf

Stretcher, R., & Johnson, S. (2011). Capital structure: professional management guidance. Managerial Finance, 37(8), 788-804.

The Financial Times. (2019a). PizzaExpress bondholders press for debt restructuring | Financial Times. Retrieved from https://www.ft.com/content/18ec966e-e91c-11e9-a240-3b065ef5fc55

The Financial Times. (2019b). PizzaExpress’s Chinese owner to buy back chain’s debt | Financial Times. Retrieved from https://www.ft.com/content/dda91e4e-007a-11ea-be59-e49b2a136b8d

The Financial Times. (2019c). PizzaExpress bondholders escalate push for debt restructuring | Financial Times. Retrieved from https://www.ft.com/content/28459880-0493-11ea-9afa-d9e2401fa7ca




Comments

  1. A very interesting read Lewis! It was reported that Hony Capital, the private equity firm that owns Pizza Express, were willing to buy back £80m of the junior debt that Pizza Express currently hold in unsecured bonds.

    You've mentioned that Pizza Express would be best opting for a debt-for-equity swap, but do you think that Hony Capital would be willing to go for that option? Considering the amount of capital they're willing to invest to assist in the company, do you think they'd consider diluting their ownership in order to save the company?

    ReplyDelete
    Replies
    1. Thanks for your comment Emily. I'm sure it is very reassuring for bondholders that Hony Capital are willing to buy back some of the junior debt. I don't think a debt-for-equity swap is something which Hony Capital will want to do but it is something they might have to do. If Hony Capital decided against a debt-for-equity swap and later the company goes bankrupt, they will lose their £900million investment into Pizza Express. However, if they opted for a debt-for-equity swap, they will only lose some of that investment due to their ownership being diluted. A debt-for-equity swap will also bring further investment as bondholders have publicly said they would be willing to invest more money if Hony Capital supported this option allowing the company to potentially grow.

      I expect Hony Capital will exhaust every potential option before opting for a debt-for-equity swap. However, it can't be ruled out and it is definitely a safe option and better than going bankrupt!

      Delete
  2. A very well balanced response, I totally agree with your arguments noted above. It will be interesting to see how this plays out.

    ReplyDelete

Post a Comment

Popular posts from this blog

The Midas Formula

For this week’s blog, I watched a documentary called ‘The Midas Formula.’ No, this isn’t a documentary about the story of King Midas and his ability to turn everything he touches to gold. The Midas Formula is a finance documentary revolving around the stock market. After all, this is a finance blog and so it should come as no surprise that the documentary will have a financial theme. In this blog, I will give some background about what The Midas Formula is about and explain what I learned and understood from watching this documentary. Then, I will look at different theories from my module International Finance and Responsible Financial Management which were brought up or are applicable in the context of the documentary. So, you are all probably wondering what The Midas Formula is and how it is related to finance. The Midas Formula is more commonly known as the Black Scholes Formula (The Midas Formula, 1999). The Black Scholes formula was designed to eliminate risk from trading on...

1929 - The Great Crash

Late on Wednesday 23 rd October 1929, share prices on the New York Stock Exchange began to plummet. Investors were shocked. Panic ensued as 2.5 million shares were sold within one hour (Bartholomew, 2009). This was the start of what would later be know as The Great Crash. The BBC  documentary, which aired in 2009 and was directed by Joanna Bartholomew, investigates the years leading up to The Great Crash from 1919 up until a few years after The Great Crash in 1929 (Bartholomew, 2009). The documentary tells personal stories, looks at the facts and explains what happened. In this week’s blog, I am going discuss some of the ideas, theories and facts from this documentary whilst also comparing these ideas to some academic articles and looking at the wider impact of The Great Crash. When the New York Stock Exchange crashed, it is estimated that $25 billion worth of personal wealth disappeared due to the fall of the stock market prices (Bartholomew, 2009). Confidence in the econom...